LogoGloss
Start for Free
Now in open beta

Your beauty work,
finally marketed
like it deserves.

Turn your phone-shot before-and-afters into scroll-stopping campaigns — no Canva, no agency, no 3-hour edit sessions.

Start Creating for Free4 minutes to your first campaign ✦
Beauty professional 1Beauty professional 2Beauty professional 3
12,400+ beauty pros
✦★★★★★ 4.9 on Product Hunt✦No credit card required
The Template Library

Every niche. Every vibe.
Ready to post.

Browse 400+ templates built by beauty professionals, for beauty professionals. Swap your photo, update the text, done.

Close-up of perfectly applied lash extensions on a client
Lashes
🔥 Trending

Volume Lash Set • Before & After

Use this template
Elegant nail art with neutral tones and gold accents
Nails

Neutral Chrome Set

Use this template
Woman receiving a relaxing facial treatment at a spa
Facials
⭐ Top Performer

HydraGlow Facial • Client Results

Use this template
Perfectly shaped and tinted eyebrows after a brow treatment
Brows

Brow Lamination + Tint

Use this template
Balayage hair transformation showing warm blonde tones
Hair
✨ New

Lived-In Balayage • Campaign

Use this template
Pink and white nail art with floral details
Nails

Soft Floral Spring Set

Use this template
Skincare treatment with serums and glow results
Skincare
🔥 Trending

LED + Vitamin C Protocol

Use this template
Wispy lash extensions in a dramatic cat-eye style
Lashes

Wispy Cat-Eye Look

Use this template
Gel nail manicure in a dusty rose shade
Nails

Dusty Rose Gel Mani

Use this template
Esthetician performing a professional facial on a client
Facials
⭐ Top Performer

Acne Clearing Facial Protocol

Use this template
Hair coloring transformation from brunette to warm highlights
Hair

Color Correction • 3-Post Story

Use this template
Microbladed eyebrows with a natural feathered finish
Brows
✨ New

Microblading Healed Results

Use this template

Showing 12 of 400+ templates — unlock all with your free account

The Process

From appointment to
posted in 4 minutes

No design degree. No marketing budget. Just your phone and your work.

Esthetician photographing client results with a smartphone after a facial treatment
01
01

Snap your work

Take a photo right after the appointment — ring light, natural light, doesn't matter. Gloss reads the image and identifies the service automatically.

Works with your existing camera roll. No special equipment.

Beauty professional browsing social media templates on a smartphone screen
02
02

Pick a template

Choose from 400+ templates matched to your niche — lashes, nails, facials, brows, or hair. The AI pre-fills your caption, hashtags, and call-to-action.

Templates designed to perform on Instagram and TikTok.

Satisfied beauty client looking at their phone showing a completed booking confirmation
03
03

Post and book

One tap to share across Instagram, TikTok, and Facebook. Watch new client inquiries come in — the average Gloss user books 3 new clients per week from their content.

3 new bookings/week on average. Measured across 12,400 users.

The Builder

Built for beauty pros
not graphic designers

Every decision in the interface was made with a lash artist between clients in mind.

gloss.app / editor
Gloss template editor interface showing a lash extension campaign being customized
AI Caption Ready✓ Generated

"Obsessed with this volume set ✨ Booking link in bio for November availability — only 4 spots left this month"

Auto

Smart Hashtags

Gloss generates niche-specific hashtags that actually rank — not the same 30 everyone else uses.

#lashart#volumelashes#lashtech#lashlift#lashextensions
1-Tap Post

Post Everywhere

Instagram, TikTok, Facebook — one tap, all platforms, formatted correctly for each.

4 min
Avg. campaign creation
3×
More bookings per week
400+
Beauty templates
Try the Builder Free

No credit card. No design skills. Just your phone.

Real Beauty Pros

They said it better
than we could

Real results from solo estheticians, booth renters, and med-spa owners across the US.

"I used to spend my Sunday nights trying to make Canva look professional. Now I post before I even leave the salon. My DMs went from 2–3 a week to 15+."

+15 DMs/week
Lashes
Jasmine Okafor, lash artist from Atlanta smiling at camera

Jasmine Okafor

Lash Artist · Atlanta, GA

"The templates actually know the difference between a gel mani and a builder gel set. Every other app treated my content like generic beauty. Gloss gets it."

Fully booked in 6 weeks
Nails
Mei-Lin Tran, nail technician from Houston showing nail art

Mei-Lin Tran

Nail Tech · Houston, TX

"I hired an agency for $1,200/month and they called my HydraFacial results 'a spa treatment.' Cancelled them, switched to Gloss, saved $1,100 a month and doubled my reach."

Saved $1,100/mo
Facials
Priya Nair, med-spa owner from Scottsdale in her treatment room

Priya Nair

Med-Spa Owner · Scottsdale, AZ

"Fresh out of beauty school, zero marketing budget. Gloss made my Instagram look like I'd been doing this for 5 years. Got my first 10 clients from posts alone."

First 10 clients via Instagram
Brows
Aaliyah Brooks, esthetician from Chicago in her studio space

Aaliyah Brooks

Esthetician · Chicago, IL

"I rent a chair and work solo. I don't have a team, a photographer, or a marketing person. Gloss is all three. My reel views went from 200 to 40,000 in a month."

40K reel views in 30 days
Hair
Simone Devereux, hair colorist from Nashville styling a client

Simone Devereux

Hair Colorist · Nashville, TN

12,400+
Beauty professionals
4.9★
Average rating
3.2M+
Posts created
94%
Report more bookings
Start Free Today

Your beauty work
finally marketed
like it deserves.

Join 12,400+ beauty pros who stopped paying agencies and started posting content that actually books clients.

Free Account
Start Creating
  • 10 free campaigns
  • 400+ templates to explore
  • AI caption generator
  • No credit card required
Start Creating for Free

Your first campaign takes 4 minutes

🔒 No credit card✦📱 Works on any phone✦✨ Cancel anytime